趣旨【しゅし】
meaning, point (e.g. of a statement), gist, effect, goal, intent, object, aim, point
趣味【しゅみ】
hobby, pastime, tastes, preference, liking
趣向【しゅこう】
plan, idea, design, plot, taste, liking, preference
趣【おもむき】
meaning, tenor, gist, effect, influence, appearance, aspect, grace, charm, refinement, taste, elegance